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My name is Liv.. I’ve always had a passion for makeup and beauty.  Feeling beautiful helps me with anxiety and stressful moments. If you look good you feel good.  I see makeup as a type of art and it has always inspired me. I started this cosmetics/lash line to spread beauty and positivity throughout the world. Everyone is beautiful in their own way and perfection doesn't exist. I believe beauty is UNDEFINED. 

Becoming an entrepreneur has been a huge journey and I want to help other young people like me to stay motivated and start their dream company. I was the only 17-year-old girl in my class making a business while everyone else was partying. This company is not only my job but it's my passion. I believe being successful is providing for yourself by doing what you love.